Regional Growth Lead (LATAM + Brazil)
Tangem is a high-tech company in the blockchain sector was founded in 2017, headquartered in Zug, Switzerland, with branches in North America, Eastern Europe, and APAC.
Tangem started with the idea of bringing digital assets to the masses using a unique combination of a smartcard-based hardware wallet and mobile applications. Company owns and promotes the technology of hardware cold-wallet for digital assets with secure and simple UX in 220 countries today. Our customers enjoy setup time within 1 minute with the ultimate security level for digital assets on their wallet. Tangem solutions offer multi-support of a growing number of thousands of tokens by a single wallet. SBI Crypto Investment Ltd., the digital asset venture investment company wholly owned by SBI Holdings Inc., has invested $15 million into Tangem in 2019 for mass adoption of blockchain technology.
Position Overview
We are looking for a Regional Growth Lead (Brazil + LATAM) who will fully own Tangem's expansion across multiple Latin American markets.
This is a highly autonomous, results-driven role with a strong focus on user acquisition and market growth. You will be responsible for developing and executing the go-to-market strategy, managing marketing budgets, selecting acquisition channels, and delivering measurable growth of Tangem wallet users in Latin America.
You will act as the market owner, independently driving strategy, execution, and performance, while collaborating with global teams.
The ideal candidate has a strong background in crypto, coupled with a deep understanding of the Latin American business landscape.
Key Responsibilities
- Develop and execute a comprehensive Market Expansion strategy for Tangem in Latin America.
- Develop and implement a clear Go-To-Market strategy with defined channels, budgets, and KPIs.
- Identify, test, and scale user acquisition channels (online, offline, partnerships, influencers, events).
- Analyze the local crypto landscape, competitors, and user behavior.
- Manage and optimize regional marketing budgets based on performance metrics.
- Build strong relationships with local partners, distributors, and crypto communities.
- Represent Tangem at industry events, conferences, and meetups.
- Track growth metrics and report results to the global team.
Qualifications & Requirements
- 2+ years of experience in business development, sales, or marketing, preferably in the fintech or blockchain industry.
- Proven track record of successfully launching and scaling a business or product in Latin America.
- Excellent understanding of local business practices, regulations, and market dynamics.
- Entrepreneurial mindset with strong negotiation and relationship-building skills.
- Ability to work independently and drive initiatives in a fast-paced environment.
- English proficiency is essential.
Perks & Compensation
- Stability, growth, participation in shaping the future unicorn.
- Remote work from any location.
- Competitive salary in EURO/USDT.
- Compensation for the purchase of necessary technical devices for the work.
Ivan ipanteleev@tangem.com
About Tangem
Tangem is a Swiss-based high-tech blockchain company founded in 2017 and headquartered in Zug, Switzerland, with offices in North America, Europe, and APAC. Tangem manufactures cold hardware wallets that allow users to store digital assets safely using smartcards paired with mobile applications. Tangem wallets support thousands of tokens across multiple blockchains with a 1-minute setup time and serve customers across 220+ countries.